Digital Marketing
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Digital Marketing Course Highlights
PRACTICAL TRAINING
Get the practical training you need to reach your digital marketing goals with the experts at D'ocean Institute .With our wide range of courses ,you'll find an expert tutor that fits your needs.
100% PLACEMENT ASSISTANCE
Get your dream digital marketing career with D'ocean and our team of experienced trainers. We offer extensive courses with 100% placement assistance. Visit our website to learn more!
LIVE CLASSES
Learn digital marketing from experts and professionals at the D'ocean Institute. Join our live classes and webinars to gain deeper insights into the world of digital marketing!
MULTIPLE PROJECTS
Our training covers various digital marketing live projects and can guarantee you will walk away with the skills to succeed! Sign up today!
INTERACTIVE SESSIONS
Enhance your digital marketing skills with interactive sessions from D'ocean Training Institute, where you can ask your questions and get answers from experts.
INTERNATIONAL PROJECTS
A unique opportunity to build your skillset and broaden your horizons with international digital marketing projects. Join our training institute now.
Digital Marketing Course Key Highlights
INDIA'S NO.1 DIGITAL MARKETING INSTITUTE
- Practical Training With 100% Placement
- Practically Work On Projects & Case Studies
- Learn From Industry Experts
- Live Classes by Mentor
- Domain & Hosting(wordpress)
- Internship Offered
- 50+ Recruiting Partners
- 6 Months Membership
ONLINE,OFFLINE & HYBRID SESSIONS AVAILABLE
- Trained 25000+ Students
- 9+Digital Marketing Certifications
- Mock Interviews
- Education Loan Facility Available
- Flexible Batch Timings
- Daily Sessions Recording Provided
- Our Placement
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Explore The Unmatched Learning Experience
DIGITAL MARKETING
Build your career or develop the skills you need to break through your carrer goals and make a real difference in todays competitive workforce.Check out our cutting-edge training programs.
SEO & BACKLINKS
Our team of SEO experts will develop you to identify opportunities, attract more visitors and create high-quality backlinks from reputable sources by implementing the best practices. Be the holder of supe- rior knowledge of SEO & SEO tools.
MARKETING ANALYSIS
We help you understand and develop business plans on how to run a success- ful company. You will be capable and an expert on conducting your own Marketing analysis and even formulate strategies for campaigns and initiatives.
CONTENT MARKETING
Our experts will establish your expertise, promote brand awareness and keep people top of mind for what you sell. We teach the best way to attract and retain strategy with your content.
SOCIAL MEDIA MARKETING
The power of social media networks can be a great way to enhance your market- ing and branding. The click of your thumb is what changes the game, and you utilize the power of these sites and harness them to fulfil your goals.
INTERFACE DESIGN
Create eye catching and engaging User Interface Design like never before. Master multiple software will help further establish yourself in this competitive industry and allow for more creativity when de- signing!
Digital Marketing Course Content Details
What is Digital Marketing?
Traditional vs. Digital Marketing
Importance & Benefits of Digital Marketing
Digital Marketing Channels & Ecosystem
Digital Marketing Career & Earning Opportunities
- Setting up & optimizing a Facebook Business Page
- Posting strategy: Posts, Stories, Reels, Live sessions
- Content calendar creation
- Hashtag research & implementation
- Building & engaging a community
- Facebook Insights: Reach, engagement & conversions
- Setting up an Instagram Business/Creator account
- Understanding Instagram algorithm
- Content strategy: Posts, Stories, Reels, Highlights
- Hashtag & trends research
- Collaborations & influencer partnerships
Analytics & growth tracking
- Twitter profile optimization
- Tweeting strategies: Threads, polls, media, hashtags
- Twitter trends & viral content tactics
- Community engagement & building followers
Twitter Analytics for insights
- Optimizing LinkedIn profile & company pages
- Building a professional network
- Content strategy: Articles, posts, polls, and carousels
- LinkedIn groups & community building
- LinkedIn Analytics: Engagement & growth tracking
- Setting up & optimizing a channel
- Keyword research & video SEO
- Types of content: Tutorials, vlogs, reviews, shorts
- Thumbnails, titles, and descriptions that convert
- Building subscribers & watch time
YouTube Analytics & monetization
- Setting up an optimized profile
- Finding the right questions to answer
- Writing answers that rank & get views
- Using Quora Spaces for branding
- Tracking Quora traffic to website
- Creating WhatsApp Business Account
- Using Broadcast lists & Groups
- WhatsApp Catalog & Shopping features
- Automated replies & chatbots
WhatsApp for customer retention & engagement
- Basics of Canva for beginners
- Designing posts, stories, and banners
- Branding with templates & style kits
- Designing ads creatives & presentations
- Advanced Canva tools (AI, animations, mockups)
- What is a domain & hosting?
- Choosing the right domain name
- Different types of hosting (Shared, VPS, Cloud)
- Domain registration process
- Hosting setup & linking with domain
- Introduction to WordPress dashboard
- Choosing & installing themes
- Essential plugins for SEO, security & design
- Creating pages & blog posts
- Website customization (menus, widgets, branding)
- Speed optimization & mobile responsiveness
- Types of Facebook Ads
- Creating Business Manager & Ad Account
- Audience targeting strategies
- Campaign structure (Campaign, Ad Set, Ads)
- Ad creatives: Images, videos & copywriting
A/B testing & performance tracking
- Running WhatsApp Click-to-Chat Ads
- Integrating WhatsApp with Facebook Ads
- Tracking leads & conversions
- Instagram Ads types: Feed, Stories, Reels, Explore
- Audience targeting for Instagram
- Designing high-converting creatives
- Types of LinkedIn Ads (Sponsored content, InMail, Text Ads)
- B2B targeting strategies
- Lead generation forms & campaigns
- LinkedIn Ads analytics
- Types of YouTube Ads (Skippable, Non-skippable, Discovery, Bumper)
- Targeting strategies for YouTube Ads
- Creating video ad creatives
- Measuring ad performance
- Introduction to Microsoft Advertising
- Campaign setup & targeting
- Ad copy best practices
- Tracking & reporting
- Introduction to Search Ads
- Keyword research & match types
- Ad copywriting for search campaigns
- Extensions & ad relevance
- Bidding strategies & quality score
- Introduction to Google Display Network
- Audience targeting (Affinity, In-market, Remarketing)
- Designing effective banner ads
- Performance tracking
- In-depth YouTube Ad Campaign creation
- Video storytelling & scriptwriting
- Optimization for CTR & conversions
- Google Merchant Center setup
- Product feed creation & optimization
- Running shopping campaigns
- Performance measurement
- Google App Campaign setup
- Tracking installs & in-app events
- Introduction to automated campaigns
- When to use smart campaigns
- Pros & cons of automation
- Understanding PMax campaigns
- Asset groups & audience signals
- Optimizing creatives for multi-channel reach
- Tracking performance across networks
- Introduction to SEO
- How search engines work
- SEO ranking factors
- SEO tools overview
- Keyword placement & density
- Optimizing titles, meta tags & headings
- Internal linking & URL structure
- Image optimization (alt tags, compression)
- Website speed optimization
- Mobile-first indexing
- Sitemap & robots.txt setup
- HTTPS & site security
- Fixing crawl errors
- Link building strategies
- Guest posting & outreach
- Social signals & branding
- Local citations
- Types of content (blogs, articles, ads, captions)
- Audience research & tone of voice
- SEO content writing practices
- Engaging & storytelling content
- Difference between content writing & copywriting
- Copywriting formulas (AIDA, PAS)
- Writing headlines & hooks
- Sales copy for ads, landing pages & emails
- Setting up GSC
- Tracking impressions, clicks & CTR
- Indexing & coverage reports
- Fixing site errors
- Performance tracking
- What are UTM parameters?
- Creating UTM tags for campaigns
- Tracking performance in GA & GSC
- Measuring ROI accurately
- Setting up GA4 property
- Event tracking & conversions
- Audience analysis & segmentation
- Funnel tracking & reports
- Introduction to affiliate marketing
- Finding profitable affiliate programs
- Affiliate websites/blogs setup
- Tracking & commissions
- Compliance & disclosures
- Building an email list
- Crafting effective subject lines & body copy
- Email automation & sequences
- A/B testing for email campaigns
- Tools for email marketing (Mailchimp, ConvertKit)
- Introduction to local SEO
- Optimizing Google Business Profile
- Local citations & backlinks
- Customer reviews & reputation management
- Local SEO tracking & reporting
Bringing Action To Brands
Learn The Art Of Expanding & Growing Your Business In A Few Weeks
D’ocean is a digital marketing training institute comprising extremely skilled and accomplished professionals. We will aid you acing your Digital Marketing Journey, and shape your career by making you the best in the industry.
Opportunity to change your ideas into reality.
We are one of the best online institutes for digital marketing where we teach tools and techniques to improve and grow in the field. You get to enrich and enhance your knowledge and experience the world of offline training in online classes through live classes and workshops and interactive sessions.
Best aftermath experience. You are our priority.
Being a part of D’ocean means that you have an ocean of opportunities waiting for you! As a Digital Marketing Training Institute, we provide you with the finest first-hand training along with internships. You experience the best in-job training which will provide you with insights and the expertise you need to up-scale your career and objectives. Be job-ready in weeks!
Who Are We?
About Us
Being a part of D’ocean means that you have an ocean of opportunities waiting for you! As a Digital Marketing Training Institute, we provide you with the finest first-hand training along with internships. You experience the best in-job training which will provide you with insights and the expertise you need to up-scale your career and objectives.
VISION
The DCOEAN aims to be a leader in digital marketing education, creating a lively space to master the latest tools and strategies. We support both beginners and experts by fostering innovation, global collaboration, and best practices—constantly evolving to equip students for success in the ever-changing digital world.
MISSION
Our mission is to empower individuals with the skills and confidence to excel in digital marketing through innovative, practical, and comprehensive courses. We foster a supportive learning environment that inspires creativity, critical thinking, and growth, aiming to be the leading hub for digital marketing education and professional success.
Courses That We Offer
Why Should you Learn From Us?
A pen without a writer is just a useless tool. The power of how to use the platform is in your hands!
With the tools at your disposal, you can be in charge of what’s happening to them! We help you understand their full potential and then take advantages of that. Besides, you get to learn and experience first-hand Paid Advertisements, Google Trends, and much more.
- Experience the best live workshop for the FIRST TIME in India
- Interactive Sessions
- Lifetime access to updated knowledge at no extra fee
- Internship program along with training
- On-job training
- Certification with no extra cost
- 24*7 Support
Connect With Us
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